Ever heard of the terms Naco or Pocho? They are both silly words that were created by Mexicans to put down other Mexicans. Basically, Naco is used to describe people who are “too Mexican”… like soccer loving, colorful clothes/cowboy boots wearing Mexicans. Then Pocho was another word created to describe Mexicans that are “too American”! Usually Mexicans in and from Mexico use this word to describe Mexican Americans. I personally usually get that vibe from some relatives (that I’m not close to, thank goodness) in Mexico when I go visit. This guy got offended that I did not understand certain words in Spanish, as if I were faking that I did not know the words. I’m sorry but I can’t keep up with all Mexican slang – thank you very much!
Anyways, both words were created to be disrespectful but like other derogatory terms in other cultures, modern day Mexicans stepped up and took ownership of those words and made it their own… creating shirts and using them as jokes and even using them as a form of pride. Here’s some more info:
In the last generation, the size of the Mexican middle class and the number of Mexicans raised in the United States have grown dramatically. These demographic shifts are transforming Mexican culture on both sides of the border. The changing use of terms like â€œnacoâ€ (â€œlow classâ€) and â€œpochoâ€ (â€œAmericanizedâ€) reflect that evolution.
Popularized in the late 1970s by the comedian Luis de Alba, the term â€œnacoâ€ is commonly used to mean â€œlow classâ€ but to a younger generation, it can also mean â€œtacky coolâ€ in a fashion similar to the U.S. hipster appropriation of trucker hats and Pabst Blue Ribbon beer. Similarly, the term â€œpochoâ€, which was traditionally used in Mexico as a put-down against Americans of Mexican descent, has become a point of pride to a growing number of Mexican-Americans.
I really enjoyed this video by Mun2 that features interviews with many talented individuals in the entertainment industry and you get to see what they think about the terms Naco and Pocho. It’s pretty funny! And insightful. The video features actors Edward James Olmos and Luis de Alba; writers Lalo Alcaraz (Pocho,La Cucaracha), Gustavo Arellano (Ask a Mexican, Taco USA), Daniel Hernandez (Down and Delirious in Mexico City), dancer Xavier El ElÃ©ctrico (dancer), and hosts Penelope Menchaca (12 Corazones) and La Bronca (radio host). Musical artists in the entertainment industry also give their opinions, including Alacranes Musical, Alex Rivera, Larry Hernandez, 3ball MTY, Gloria Trevi, Gerardo Ortiz, Los Tucanes de Tijuana, Montez de Durango, Jenni Rivera and Duelo. And even the designer for NaCo, Edoardo Chavarin, is in it (I love their gear!)
All I know is that I love all my Nacos and Pochos, no hate here! Check out Naco, Pocho by mun2 below!